Bynder & Akeneo connector - Enterprise edition

Developed by Dataggo
Akeneo PIM compatibility
Enterprise Edition (SaaS) Supported
Enterprise Edition (PaaS)
Growth Edition Not supported
Community Edition Not supported
Extension type
More info
Extension version
Price: Quote based



This connector is used to transfer:

  • assets from a Bynder environment to an Akeneo PIM
  • data from Akeneo to Bynder.

The data exchanges use the API of both applications.

To create assets in the right Akeneo asset family, the configuration will be used and send each asset in the corresponding asset family.

The link between the asset and the product will be created thanks to the Akeneo native “Product link rule” feature. This version of the connector will automatically retrieve information from the DAM and send it to the PIM. It can also be used to get information from Akeneo and send it to Bynder

Automatically import visuals

The assets in the PIM will be created using only URLs and the binary will be left on Bynder side.

Asset created in Akeneo by the connector

Thanks to this:

  • We will display the product images in the PIM product list and product page.

Product List Page

  • We will send to the channels the information and the binaries will be still on Bynder CDN.

Only URLs are transfered, not bbinaries

Asset for many products

If you want to assign a same asset to many different products but the Akeneo native feature is not enough for you, you can use the « Multiple Products Association » feature of the connector.

It’s simple :

  • In Bynder, fill a metadata with the SKUs you want to associate to your asset
  • Let the connector link the asset to theses products using the metadata information.

Known limitations

Due to the Akeneo’s cache system, if a new version of an asset is updated in Bynder, in Akeneo, the thumbnail will not be updated.

Feature list

Latest update: November 21, 2022

PIM EE compatibility with asset manager

General: DAM assets synchronization with PIM assets

  • Configuration: PIM asset families to synchronize
  • Synchronization scheduling system
  • Synchronization error notification system
  • Retrying synchronization after failure

General: DAM assets synchronization with PIM assets

  • DAM assets media URL synchronization (Asset media link)
  • DAM assets metadata synchronization
  • Image media synchronization
  • Image size management
  • PDF media synchronization
  • Youtube media synchronization
  • Vimeo media synchronization
  • Other media synchronization

PIM Product/asset association management

  • Configuration: PIM product families to associate
  • Automatic association via PIM "Product link rule" engine
  • Association according to the product locale
  • Association according to the product channel
  • Multi products association
  • "Atmosphere" image management (image synchronization at PIM product model level)

PIM CE/GE compatibility

Media binaries synchronization

  • Capability to manage PIM "File" product attributes
    Not available
  • Capability to manage PIM "Image" product attributes
    Not available

Media asset URLs synchronization

  • Capability to synchronize DAM asset media URLs in a PIM product attribute
    Not available

Both ways metadata synchronization

  • PIM product information synchronisation in DAM asset metadata
  • Release notes

    1.1 - User Access

    • Users can access to the logs
    • Mail alerts can be sent to mailing list

    1.0 - First release

    • SaaS web console for the configuration of the connector
    • Creation of asset into Akeneo from Bynder
    • Update of Bynder metadata from Akeneo
    • Multiple product link for an asset
    • Delta mode to do quick and frequent synchornization
    • Cron configuration directly from the web console


    To have the most up to date documentation, please follow this link :